top of page

Blog

A Superior Search Engine is About to Unseat Google
By adding search to ChatGPT, OpenAI challenges Google's search, offering an alternative approach that bypasses traditional ad revenue.
Bill Weckel
Nov 1, 20242 min read


Mettle Ops Website Development
LIFT is pleased to announce the launch of Mettle Ops' new website. Based in Detroit, Michigan, Mettle Ops upgrades legacy military vehicles
We Create LIFT
Oct 21, 20241 min read


How Website Speed Impacts Your Google Ranking and What You Can Do About It
Website speed directly impacts a site's search rank. Here's what we can do to improve it.
Bill Weckel
Oct 8, 20243 min read


Victory Six Advisors Website Refresh
LIFT is pleased to announce a website refresh for our good friends and long-term partners at Victory Six Advisors.
We Create LIFT
Sep 18, 20241 min read


The Hidden Dangers of Monopolies in the Internet Search Engine Industry
Let’s explore the dangers of monopolies in the internet search engine industry and why it’s crucial to address them.
Bill Weckel
Aug 14, 20243 min read


The Perils of Overinvesting in SEO at the Expense of Quality Content
Let's dive into the risks associated with overprioritizing SEO and neglecting content quality.
Bill Weckel
Jul 18, 20243 min read


Understanding Organic vs. Paid Website Traffic: A Guide for Business Owners
In the digital realm, driving traffic to your website is crucial for business success. However, navigating the various methods can be daunti
Bill Weckel
Jun 11, 20243 min read


Navigating Color Systems: Understanding CMYK, RGB, Hex, and Pantone
Consistency is paramount in any successful branding or marketing endeavor. Ensuring that your chosen colors remain faithful across various p
Bill Weckel
May 29, 20243 min read


The Art and Science of Consumer Purchasing Decisions: Unveiling the Conscious and Subconscious Factors
In this article, we delve deep into the conscious and subconscious factors that drive consumer behavior, uncovering the art and science behi
Bill Weckel
May 9, 20244 min read


DS2 Website Development
LIFT is pleased to announce the launch of DS2's new website. DS2 is a software development firm serving customers within the U.S. Army and A
Bill Weckel
Apr 15, 20241 min read


Rosemary Beach Sculpture Exhibition
LIFT is happy to announce the development and launch of a new website for the Rosemary Beach Sculpture Exhibition.
We Create LIFT
Mar 15, 20241 min read


Defense: DS2 Branding Evolution
Dynamic Software Solutions, a Florida-based defense contractor, hired us to design a new company logo. They felt that they had "grown out of
Bill Weckel
Feb 15, 20241 min read
bottom of page